“Giving back to Namibia’s communities is appropriate and smart business. It’s a commitment to improve community well-being through open business practices and allocation of corporate resources,” said Ciaran Duffy, Managing Director of Namibia Breweries Limited (NBL).He said NBL's Corporate Social Responsibility (CSR) framework rests on four key national issues that are health, education, youth development and entrepreneurship.

According to Duffy, key national issues are manifold and the NBL has made itself a good name in supporting initiatives such as the Namibia Network of AIDS Service Organisations (NANASO), the Namibia Stock Exchange/Namibia Breweries Limited Scholars investment challenge, the Cancer Association of Namibia, the National Youth Council, the Youth Expo, as well as regional youth expos that enable the youth to showcase its entrepreneurial spirit.
He said regarding environmental issues, the NBL has in the past three years moved beyond simply supporting clean-up operations, but partnered with waste management experts, recycling companies and local authorities in view of creating a recycling culture in Namibia.
According to Duffy, another NBL key social issue is the consumption of alcohol.
He said, “We have reached out and joined hands with stakeholders to promote the responsible consumption of alcohol.” Duffy said the definite highlight of the responsible drinking campaign was the 'Too young is too young' campaign launched in June 2007.
“We aim to instill a sense of respect in society: to say no to underage- and irresponsible drinking”, he said. Duffy says NBL continues promoting self-regulating and responsible conduct in the liquor industry.